OK, so this is really not a spontaneous deconstruction of Super Bowl ads, but really a clever Miller Lite ad made to look like something fo’ real. I spotted the ad technique right away from the gratuitous lingering shots on the Miller Lite logo, and I thought the cuts were a little too fast for an amateur. But, I’m sure it will do its viral trick as it was intended to.
PS Unfortunately this year I cannot do a Super Bowl ad round up because here in Italy it was running far to late for me to watch. I will monitor the net closely, though, for some good montages.
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