DIY social networks and the future of traditional media

Ning-Ss

Marc Andreessen, co-founder of Netscape, is a Silicon Valley veteran at a mere 36 years of age. His latest pride, Ning, is a place were you can start your own social network. I think it’s an awesome idea. There already is one for media literacy, created by Understand Media’s Nick Pernisco.

What follows is a snip from a short interview with Anderson who has some pretty harsh words for the newspaper industry, but maybe he’s right.

SPIEGEL ONLINE - News:

SPIEGEL: But who is on to the next big thing? News Corp. bought MySpace, Google has invested in AOL, Microsoft purchased Facebook shares and is now fighting to acquire Yahoo. It looks like the pie will soon be cut up and distributed.

Andreesssen: No! If anything, I think this rate of change is accelerating. TV and the press have always functioned according to the same sets of rules and technical standards. But the Internet is based on software. And anybody can write a new piece of software on the Internet that years later a billion people are using. My theory is: Every year there is a new killer app. One year it’s Ebay, the next year it’s Craigslist, then it’s Napster, then Paypal, YouTube, Facebook, MySpace and so on. I have invested in a whole series of start-ups that are all candidates to be one of these new big things — take Digg, for example …

**
Newspapers with declining circulations can complain all they want about their readers and even say they have no taste. But you will still go out of business over time. A newspaper is not a public trust — it has a business model that either works or it doesn’t.

Technorati Tags: ,

Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages.
  • bodytext
  • Sphinn
  • del.icio.us
  • Facebook
  • Mixx
  • Google
  • Technorati
  • E-mail this story to a friend!
  • Print this article!
  • SphereIt
  • StumbleUpon
This work, unless otherwise expressly stated, is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 3.0 United States License.

0 Responses to “DIY social networks and the future of traditional media”


  1. No Comments

Leave a Reply






Receive Mediacology by email:

Multimedia Curriculum

Merchants of Culture CDROM

Now available, Antonio's health and media literacy CDROM curriculum for youth of color, Merchants of Culture. This valuable resource contains dozens of video and print examples of how advertisers market harmful substances such as alcohol and tobacco to various niche audiences, including Native Americans, Latinos, African Americans, Asians, GLBT and Women. This is an excellent primer for introducing the subject of cultural marketing to high school and middle school students. This is also a great product for health professionals and councilors working in the area of prevention.

View my street art photos:

www.flickr.com
This is a Flickr badge showing public photos and videos from AstralGlamBoy. Make your own badge here.

Now Reading

Planned books:

Current books:

  • The Power of Place: Geography, Destiny, and Globalization’s Rough Landscape

    The Power of Place: Geography, Destiny, and Globalization’s Rough Landscape by Harm De Blij

Recent books:

View full Library

Paying the rent:

Apple iTunes

Apple iTunes

Apple iTunes

Apple iTunes

ODTMaps.com Innovative Maps for Education & Presentation

Apple Store

Text Link Ads

Free Shipping on Rosetta Stone Language Software

Apple iTunes

Apple iTunes

Sierra Club

“No payments for 6 months on purchases over $500

iUniverse, Inc.

First Film For $1 Promotion

.Mac (Apple Computer, Inc.)

Host 6 Domains on 1 Account

Online Training 24/7 from Total Training

Fund Literacy, Care for the Environment

LinkShare  Referral  Prg

Netflix, Inc.

Get Unlimited Videos at TotalVid!

Please support these causes: