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Bridging media literacy with ecoliteracy, this blog features various meditations and musings by Antonio Lopez, an old school dharma punk and media educator. He is the author of:
Mediacology
Now available, Antonio's health and media literacy CDROM curriculum for youth of color, Merchants of Culture. This valuable resource contains dozens of video and print examples of how advertisers market harmful substances such as alcohol and tobacco to various niche audiences, including Native Americans, Latinos, African Americans, Asians, GLBT and Women. This is an excellent primer for introducing the subject of cultural marketing to high school and middle school students. This is also a great product for health professionals and councilors working in the area of prevention. 
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Creative Commons License 3.0 2010 Antonio Lopez - Some Rights Reserved |
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