I thought I was the only one astonished by the marketing of yogurt as a weight-loss product. With all that fat and sugar didn’t someone finally wonder, hmm, isn’t this a bit like ice cream?
Jodi Lipper and Cerina Vincent: Yogurt And Lies – Living on The Huffington Post:
For over 25 years, dairy companies have been [...]
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An interesting review of some current arguments about the state of feminism. I’ve been somewhat intrigued by “postfeminsim,” not because I agree with it, but because it traffics in the same language as “postirony.” In other words, when young women where T-shirts with “babe” or hot pants with crude sexual language printed on their butt, [...] The colors say it all. I don’t think this drink is designed for swanky adults. For the media literate, the image of the woman in the background also says plenty. |
Bridging media literacy with ecoliteracy, this blog features various meditations and musings by Antonio Lopez, an old school dharma punk and media educator. He is the author of:
Mediacology
Now available, Antonio's health and media literacy CDROM curriculum for youth of color, Merchants of Culture. This valuable resource contains dozens of video and print examples of how advertisers market harmful substances such as alcohol and tobacco to various niche audiences, including Native Americans, Latinos, African Americans, Asians, GLBT and Women. This is an excellent primer for introducing the subject of cultural marketing to high school and middle school students. This is also a great product for health professionals and councilors working in the area of prevention. 
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Creative Commons License 3.0 2010 Antonio Lopez - Some Rights Reserved |
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